Going beyond clicks and site visits to measure what matters most to you.
Partnering with Adara grants our clients access to game-changing data and intelligence. Armed with valuable travel data, we can link real world behaviors and economic impact with media campaigns and websites. This type of data correlation and analysis allows our digital marketing team to optimize seasonal campaigns and strategies to align with real-world travel trends and behaviors.
Through partnerships with over 90 top travel brands including airlines, hotels, OTAs, and Meta Search, the Adara platform provides you with data intelligence on over 350 million monthly unique active travelers across the globe. You can gain valuable insights about your audience with two powerful tools: Site Impact and Media Impact.
Adara Site Impact provides valuable data about your website visitors. Find out how your websites visitors are booking travel to your destination including top flight origin markets, planning and booking timelines, demographics, and more.
Adara Media Impact helps you to optimize your digital marketing campaigns to reach the right traveler at the right time using trends and intelligence from leading travel brands including airlines, hotels, OTAs, and more.