Curiosity and education are essential to a thriving and innovative culture.
In order to continue offering the best in digital to our travel and tourism clients, Tempest encourages its employees to attend educational conferences and workshops and bring back fresh ideas for our partners.
Here's a glimpse of recent conferences and workshops our team has attended:
Who: Marketing Team
What: Seerfest 2020
Seerfest is a one-day conference bringing together experts in search, content marketing, paid media, and digital strategy. The folks at Seer Interactive do an excellent job hand-picking speakers. The presentations always leave us feeling inspired and ready to check out new ideas and approaches.
Best of all, this charity-focused event generously donates all of its ticket proceeds to a community organization. This year, the event raised more than $16,000 for Philly-founded Coded by Kids.
What: Dot All 2019
Craft is quickly becoming one of the leading CMS platforms for huge brands and publishers around the world. Dot All is the official developer's conference for Craft CMS, where hundreds of digital experts convene to learn about the latest platform developments and share ideas.
Gary, one of our talented Web Developers, was on-hand in Montreal, Canada, to network with the global community of Craft publishers and developers. He returned to the office with so many inspiring new ideas for delivering inspiring and award-winning destination website design.
Who: John, Britt, and Chelsea
What: Philadelphia Diversity & Inclusion Conference
Where: Philadelphia, PA
Three of our team members had the privilege of hearing from thought leaders dedicated to building best practices for corporate social responsibility. The conference was hosted at the beautiful Ritz-Carlton Philadelphia, just steps away from our offices.
Highlights of the day included a panel discussion on Women Leadership & Board Governance, a session on Benchmarking & Best Practices, and a powerful dialogue with Wade Davis II, a former NFL player turned activist and consultant.
What: Traffic Think Tank Live 2019
Where: Philadelphia, PA
Britt was on-hand to listen to the latest data and research from thought leaders and to meet with digital marketers across industries and disciplines to share ideas. It was an inspiring event with many new ideas for our integrated marketing services team to apply across ongoing campaigns!
Who: James and Mario
What: Dot All 2018
Where: Berlin, Germany
Craft CMS offers the flexibility and content-first platform that allows Tempest to create unique and robust websites for our destination marketing partners. At Craft's Dot All Developer Conference, James, Chief Technical Officer, and Mario, Senior Web Developer, met with some of the world's biggest brands and publishers who are also using Craft CMS.
It's always inspiring for us to look outside of the travel and tourism space, so that we can continue to deliver the best digital solutions for our partners. James and Mario were able to share ideas among a global community of hundreds of other developers and returned with exciting new ideas.
What: Litmus Live Email Marketing Conference
Where: Boston, MA
We love email marketing at Tempest because it's a channel that has true staying power. Email has been in the marketing mix for decades and yet remains one of the most effective channels out there with the greatest potential for ROI.
That's why we sent Britt, our Digital Strategy Director to Litmus Live, where the top minds in email marketing strategy and design shared the latest best practices and trends. Britt returned to the office inspired to build amazing email programs for our travel and tourism partners using iDSS Email.
Who: Andy and Mike
What: SMX East 2018 Search Marketing Conference
Where: New York, NY
Our integrated marketing services team works with destinations to promote online visibility and in-market visitation through SEO, content, paid search, programmatic media, email marketing, and more. With the world's largest search marketing conference just a train ride away, how could we say no?
Andy, Director of Paid Media, and Mike, SEO Strategist, attended SMX in New York City to take a deep dive into technical SEO and the latest search trends and strategies. We look forward to continuing to apply the latest best practices in search so that our destination partners achieve maximum visibility and reach.
What: Refresh 18 Customer Support Conference
Where: New York, NY
Chelsea joined the Tempest team as our new Client Success Director. She comes to us with a background in support, implementation, onboarding and account management from her work as Client Success Manager at Front Rush, an athletics management software solution.
Chelsea will be working to ensure our iDSS platform partners get the support and education that they need to be successful. Chelsea recently attended Refresh 18 in New York, where customer support professionals gathered for a conference packed with knowledge-sharing and best practices.